Analysis of leadership and managerial effectiveness

The Man who makes History essays

The Man who leaves a mark on the world articles The accept that the man decides history is absolutely obvious. The man is the reason for nearly anything is incredible respect ever. The activities of man has been to conflict with what is seen as outlandish. To resist the chances and contradict some common norms. Jesse Owens and Muhammad Ali, demonstrate the current situation. In Jesse Owens case, you could state that he was in the ideal spot at the ideal time. Be that as it may, he was an American. An African-American. An African-American who was conflicting with, the Master Race of Adolf Hitler. Also the antagonistic group that stuffed the Coliseum of Berlin in the 1936 Olympics. Owens proceeded to win 4 gold awards, in the 100 meters, 200 meters, the long hop, and the 4x100 hand-off. On the off chance that it were some other American, this occasion wouldnt have to such an extent. Since it was Mr. Owens, it implied considerably more. You would expect a fighter who is reckless, presumptuous, and who had a strut one could just dream, to be detested by everybody. To have the living daylights took out of them by somebody who didnt need to find out about all the poop he had been stating days before a battle. For Cassius Clay, otherwise called Muhammad Ali, Ali was certain, not egotistical. Ali accepted, he didnt fill the publicity. He just had confidence in what he knew and he let everybody think about it. At the point when the Vietnam war stimulate in the late 1960s, Muhammad Ali was given a constrained choice. He got a letter via the post office letting him know by the Selective Service that he should answer to camp to get ready to go to Vietnam for war. He had one of two options, number #1, to do battle and not go to prison despite the fact that his Muslim conviction expressed that it wasn't right, or number #2, go to prison, surrender his Heavyweight title, and go contrary to the administration, and stand up for w hat he had confidence in. So he went to prison, lost his title, and defended what he put stock in, everything is it in the prime of his ... <!

How to Build Business Momentum and Escape the 6-Figure Hamster Wheel

How to Build Business Momentum and Escape the 6-Figure Hamster Wheel You overcame the fear and launched your business. Working hard at it, you survived the dreaded first year in business. You’ve been in business for a couple of years now and the progress has been good so far.But something seems to be going wrong.Your growth was all okay until you got to the six-figure mark.A slower pace now characterizes your progress. You’re not sure whether you still have a business momentum. Your employees are showing dissatisfaction and you’re getting discouraged.Although everything is moving, you’re really not progressing.What’s going on?Seems like you’re riding a hamster wheel. And at the 6-figure mark, it is rightly called the 6-figure hamster wheel.What do you do?STEPS TO BUILDING BUSINESS MOMENTUMOf all the ideas you may have had about your business, stalling was never one of them. It is just unthinkable.Going by the far you have come, you can certainly avoid the infamous stagnation after considerable success.Since there are bigger business than y ours, you should be encouraged to realize that this is part of the process. Every business bigger than yours went through this stage.You just have to know how to go past it rather than getting stuck in it.To help you with this, here are some tips to implement in your business. You will have to implement them both at the individual and corporate levels.1. Bring back your “WHY”.It is very important to note that you have made it this far due to the synergy provided by various parties.From your own belief in yourself and business idea, processes, employees and any other partnership you have formed.And before you pull your hair off wondering how to get out of this hamster wheel, acknowledge the progress this far.With the current success in view, ask yourself, “WHY did I start this business?”As it happens with partnerships of any kind, there is a driving force.There is that one thing which brings the different people together. In many cases, that is the reason the business exists in the first place. Think about it. If someone approached you for a business partnership though you didn’t believe in his vision, would you partner with him?Most likely you won’t.Now that you have gotten to a point of discouraging stagnation, it’s time you checked again why you started. When things are getting tough, your reason for existence can keep you strong.The reason why you started is the same reason that kept you going during the tough battles you fought on your way to six-figure revenues.If you remind yourself and your employees this, then you will jump start the cold engines. Just give yourself, then your employees, the pep talk you gave at the beginning.2. Focus on the short term.With the reason for existence back in perspective, you need some strategy.Your “WHY” can be referred to as your business vision and visions are normally big.Unfortunately, a big dream can sometimes be so scary, especially in moments of low strength.So what do you do?Since you have come to a point of extremely slow growth (if at all there is any growth), break things down a bit.Take that great vision and break it down. Go further than the mission statement you crafted. What you are aiming to do this time round is find out the least minimum you can do to generate some momentum.Remember that momentum is simply movement.But if the movement has significant strength or weight attached to it, then it becomes a massive force.So don’t try to generate a massive force, just work on getting some movement.If you are a car manufacturer and are stuck with no sales, have a meeting with your sales staff. Not to reprimand them for not bringing in more business, but for a change-of-strategy meeting.What’s the big strategy change?This may happen in different ways. One way is to stop chasing after new customers for cars and push for revenue through third parties.Your sales and marketing teams can team up and work on creating awareness about the need for proper car maintenance.They should market the servicing agents you have agreements with. The ones who buy parts from you.This way, low car sales will be supplemented by high parts sale.For your staff, the new strategy will be welcome. It will provide new motivation which will create action resulting to more revenue.3. Check your work culture.Obviously, the lack of growth has affected you and your staff. You may not have told them about it, but they noticed it. And they are talking about it. Source: Congruent PathsThe good thing about being the leader is that you have the opportunity to take charge of the situation.If you fail to act, employees will start acting as they see fit. That can result in broken communication, less teamwork and worse end results.One thing that is certain is that people are stressed out.Some employees may be uncertain about the security of their jobs. Others may be getting affected by the pressures of not growing in their careers.Such issues breed negative emotions and mindsets at the work place.Some will be spelling doom for the company by claiming that it’s going down.Others may lose the focus to work since they can’t see the fruit of their labor.And the less they work, the more they will see the evidence of no fruit. Eventually, you will have a negative environment not fit for productivity.There are at least two things you should quickly address:Employee attitude â€" the attitude of your staff will go a long way in determining how they res pond to situations. With the wrong attitude, they will believe that all the effort is pretty useless. They will not see the need for it, thus do the work halfheartedly.That is the last thing you want.That will get you out of the hamster wheel cycle but not towards greater success. You will actually start losing all the ground you have covered this far.Stemming this is key. Treat it as urgent and you will avoid unnecessary future firefighting.As the leader, paint the picture in its reality. Then share a game plan for growth. You can schedule for meetings with individual departments and communicate the steps to be taken.Remember to ask for opinions too so everyone feels that they are a part of the solution.Teamwork â€" since attitude is contagious, one person’s bad attitude will spread to others. And the worst thing about it is that it tends to divide rather than unite.A bad attitude works like gossip. Somewhere in your business will be someone working hard to maintain a positive at titude.And with opposing negativity around, people will be split along certain lines. You will no longer have the teamwork which brought you six-figure revenues.Get your teams together. You can have a management meeting with your HODs and direct them to check on their teams. When everyone is reading from the same page of “we’ll get out of this together,” you have a strong force to push forward with.This comes down to communication. Communication must be prompt before anyone starts spreading alarmist news. And it should also be fact-based.Do not lie to your employees if things are tough. Trust them with the truth and let them participate in building the solution.4. Find the bottleneck in your processes.You’ve gotten your “WHY” in perspective. You’ve set smaller goals and your work culture is back in shape. It’s now time to check your business processes.Your business is made up of systems and every system has a bottleneck. It’s just a matter of identifying it.Your bo ttleneck is more evident now that you are finding it difficult to achieve more productivity. It should therefore be easier to identify it compared to attempting the same when all is well.During this period of building momentum for your business, you will have to be very involved. Maybe even in-person inspection of how the actual work is being done by the various departments.If you are a manufacturer, the production process is a common culprit. If a retailer, check your customer service and marketing processes.Whatever business you’re doing, check to see that there is maximum efficiency in all areas.Have your production machines become too old and in need of replacement? Maybe major servicing?Is the ERP system you’re using unable to support improved ways of doing business?Are your employees feeling motivated enough to give their all?Is your communication policy not allowing important feedback to reach top management for prompt and necessary action?The process of identifying your bottlenecks may take some time.Still, commit to doing it faithfully as a team. Every department should participate in this task.Having communicated the need for moving forward as a team, everyone should consider this an opportunity for improvement.As the feedback pours in, critically analyze it and as a team, decide on which changes should be prioritized.Where there are replacements to be made, finances should be availed. Where it’s a matter of a change of mindset, that should be embraced.Just keep the goal ringing in everyone’s mind: you are all moving towards success together. When it’s clear that everyone stands to benefit, it becomes easier for people to put in the required effort.5. Are you still motivated?Motivation is the next thing to build. And if you have followed these steps in the order listed, you may have noticed motivation levels already improving.This comes from the reminder of what drove you to start and what made your partners (including your employees) to jo in you.And with the improved work environment and bottlenecks sorted, the fuel tank is almost full.It’s time to power up the engine.Your motivation in anything from business to life is primarily determined by two things:Your desire to obtain something â€" when you have a strong desire to obtain something, you work towards it with all your heart. This is what passion is. You have a goal in mind and its attainment cannot be stopped by anything.In many cases, the motivation behind work is not always money or wealth accumulation. The motivation driving you is usually bigger than that. This applies to your employees too. Here is a breakdown of some factors employees gave as motivators. Source: Square UPSome employees are really looking for encouragement and they will stay around in loyalty.Others want an opportunity to satisfy customers while others just want to make a difference.These are the same things which they seek to do every day. These are their personal goals. They may also be the goal your business seeks to achieve.The goal may be personal or for the community.Goals impacting the lives of many are usually stronger. However, personal goals can also generate a lot of determination.For example, if you were brought up poor, you may be determined to become rich so as to avoid poverty.Such a personal goal can wake you up in the night and get you thinking hard how to succeed.When others in school were studying casually, you probably spent all your free time in the library.This was your motivation. You were determined to become rich. And now in business, the same drive can get you working harder than everyone else.Your fear of losing something â€" this is the opp osite side of the coin whose other side is the desire to achieve. In the business world, there may be more to gain than to lose since everyone is looking for more customers, revenue, expansion etc.But taking a closer look at your business success this far, you will notice a real fear staring down at you. What is that fear? The potential loss of your customers.The customers you have acquired so far with so much effort can be lost in no time if the competition acts before you do.Fear by itself is a strong emotion and when you use it well, it can work for you.If you treasure your efforts this far, then you need to protect the results of those efforts. Note that the competition is constantly looking for a way of reducing your market share.You may have to choose what will drive your motivation.With an understanding of your employees, you can also choose what to use in your motivation talks to them.You can also have a mix of both desire and fear. The more powerful your choice, the better the results.“People often say that motivation doesn’t last. Well, neither does bathing â€" that’s why we recommend it daily.”  Zig ZiglarThe fact that your team’s motivation is currently low is evidence that the above quote is true.Motivation needs to be fanned as often as daily. Maybe even hourly since the number of distractions is always increasing.To help staying motivated, consider doing the below three simple things:Affirm yourself â€" the best motivation is that which comes from within. This is more long-lasting since the source is under your control. It is like the renewable sources of energy which the world is seeking to turn toâ€"the likes of solar and wind instead of coal.But just as anything valuable comes at a price, so does this renewable source of motivation. You have to work on it by yourself. Yes, someone may affirm you.Your colleagues, spouse, friends etc. but unless you truly believe in yourself, their affirmations may yield little. When you get to know a nd value your strengths and become comfortable with who you are, you become immovable. You understand that you have what it takes to achieve what you want.That is when your confidence gets a real boost.If you wake up in the morning knowing you are a victor, challenges will become opportunities. Opportunities to prove to those challenges that you are bigger than they are.And that is the spirit of an entrepreneur.Communicate positively â€" believing in yourself has a remarkable effect on you. You not only value yourself but also start valuing others. Furthermore, understanding that you need others to use their strengths to cover for your weaknesses, you’ll want to build them up.This automatically makes you communicate with others the same way you communicate to yourself. Since affirmations are positive, you cannot be affirming yourself but putting others down.So this is a natural result of the above step. All the same, you need to do it consciously.Communicating positively will inst antly turn you into a popular and valuable asset. Not just in your business, but also in other people’s lives.People will love you because you make them believe in themselves and encourage them towards higher personal goals.Specifically for the hamster wheel situation, motivated employees will put in the effort required to get things rolling towards the next levelâ€"7-figure revenues.That is the next stage of growth you should be aiming at.Surround yourself with positive and motivated people â€" this is a must, especially when you are just started in motivating yourself to move forward. Just as your motivation can get others moving, so can others’ motivation impact you.Do not struggle looking for great motivational speakers, though nothing is wrong with that. As long as you have a network of positive friends, they can also do.Moreover, these will provide the benefit of face-to-face interactions.CONCLUSIONDo not despair seeing that your business is not progressing. Just get thing s in order.Remove the bottlenecks you identified.Keep reminding yourself of the “WHY.” And with constant motivation defining your work culture, you will be on your way up.

How Alzheimer Is A Disease That Affects Your Cognitive And...

When Alzheimer’s knocks at your front door Alzheimer’s is a disease that affects your cognitive and behavior abilities. Millions of people are diagnose worldwide. It is very common to know someone that has a love one or friend diagnosed with this disease. However, everything changes when you happen to know that someone very close to you will be diagnosed with Alzheimer’s, my grandmother. My memorable journey onto the Alzheimer’s world begins in my late twenties. I used to work as an activity director in a retirement home for senior citizens. I just knew for protocol that more than a quarter of the total population of the residents was diagnosed with Alzheimer’s as a secondary diagnose. Every day was a joyful and fun experience for me; the interaction with the residents was so deep that became a personal on an ethical way. We’ve always begin our day with our daily chair fitness exercises. Every time I did something with them, I have always put a big, wide and wierd smile on me. Some of the residents would really appreciated that noble gesture, however, some of them would just tell me â€Å"what the hell are you always smiling about†, I laughed so hard every time I heard them say foul language, I knew they did not meant saying that ( I hope so). I did not quite grasp why they acted like that, or why they were cranky and sad all the time, until the charge nurse educate me and told me that they act like not because they want or they mean it, it is because they have Alzheimer’s priorShow MoreRelatedAlzheimer s Disease : A Progressive Disease1663 Words   |  7 Pages Alzheimer s disease is a progressive disease that destroys memory and other important mental functions. At first, someone with Alzheimer s disease may notice mild confusion and difficulty remembering. Eventually, people with the disease may even forget important people in their lives and undergo dramatic personality changes. Alzheimer s disease is the most common cause of dementia — a group of brain disorders that cause the loss of intellectual and social skills. In Alzheimer s disease, theRead MoreStages Of Alzheimer s Disease882 Words   |  4 Pages7 Stages of Alzheimer’s Introduction: What is Alzheimer’s disease? Alzheimer’s is a brain deteriorating disease which takes years to come full cycle. Alzheimer’s starts to deteriorate the memory portion of the brain causing short term memory loss then continues on through the brain deteriorating the emotions and your ability to determine right from wrong. Plaques and tangles are proteins that accumulate around the cells in the brain cutting off precious nutrients and eventually causing the cellRead MoreDementia And Alzheimer s Dementia995 Words   |  4 PagesDementia and Alzheimer s Dementia and Alzheimer’s was discovered by Dr. Alois Alzheimer. He discovered both of them, dementia is like Alzheimer’s just not as severe. 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These are all known possible symptoms of a common disease that affects about millionsRead MoreEffects Of Dementia On The Brain Essay1594 Words   |  7 PagesReckless behavior early in life can affect the rest of your life dramatically. Whether it is drinking too much, use of illegal drugs, or even just a simple vehicle accident, it can cause brain damage which can lead to dementia. Dementia isn’t necessarily a d isease but rather terminology to describe a set of symptoms. â€Å"Severe impairment in intellectual capacity and personality, often due to damage to the brain† (Gazzaniga, Grison, Heatherton, 2015). In other words, dementia comes with an inabilityRead MoreAlzheimers Disease - the Silent Killer1089 Words   |  5 PagesAlzheimer’s disease – The Silent Killer â€Å"Who are you?† â€Å"Do I know you?† Alzheimer’s disease is a very traumatic and disheartening disease that can affect loved ones in our families and relationships. I will be discussing the causes and prevention of this disease even though scientific facts and research are still being tested for validity. Alzheimer’s disease was first diagnosed to be a medical condition back in 1906 by Dr. Alois Alzheimer. Dr. Alzheimer identified this mental illnessRead MoreThe Decline Of Cognitive Decline1138 Words   |  5 Pagesthe acceleration of cognitive decline? The relevance of this question is that there are many families that are concerned about their loved one s health when they are placed into a nursing home. First, what are some of the reasons for families to place their loved one’s into a nursing home? Second, what is Alzheimer’s and Dementia? Third, what are the reasons for the decline in most residents cognitive behaviors? Finally, how can we help change the acceleration of cognitive decline? Nursing homesRead MoreThe Problem Based Learning # 1 : Alzheimer s Disease1075 Words   |  5 Pages#1: Alzheimer’s Disease Student Name: Date: SID: M.E. is a 62-year-old woman who has a 5-year history of progressive forgetfulness. She is no longer able to care for herself, has become increasingly depressed and paranoid, and recently started a fire in the kitchen. After extensive neurologic evaluation, M.E. is diagnosed as having Alzheimer s disease. Her husband and children have come to the Alzheimer s unit at your extended care facility for information about this disease and to discuss theRead MoreLate Life And Psychological Disorders1091 Words   |  5 Pagesclinical symptoms and developmental cause of frontal-temporal dementia. How is this similar to and different from Alzheimer s disease? Frontal-temporal dementia or FTD has characteristics that are different than Alzheimer’s disease in that symptomatically it does not directly affect memory cognition. FTD instead affects executive functioning. This includes difficulty with problem solving, planning, or goal directed behaviors. Development typically occurs in around age 50, nevertheless, research indicatesRead MoreCognitive Impairment With Older Age1553 Words   |  7 PagesCognitive Impairment With Older Age Many times, we hear our older generation complain that their memory is failing. Is it really failing or is there something else causing the memory to decline? With many studies in the area of cognitive impairment during aging, it was shown that often times it the decline is due to aging, but there are signs and symptoms that those entering their older years may want to look for, as well as those who love and care for them (National Institute on Aging

Short Story - 1663 Words

â€Å"Get some rest,† your guide says calmly. â€Å"We’re attempting the summit.† By now, sitting in a frigid tent at 16,000 feet, you know what months of training and five long days trudging toward the sky have meant. Your legs tremble and you struggle for breath, a reminder that the layer of fog half a mile below is actually cloud cover. The broad sun sets and slowly melts into the clouds, yielding to indigo blue, and finally a black ocean of stars. Your thermometer reads ten below zero Fahrenheit. No one sleeps from fear and excitement. At midnight, bundled in heavy layers, your crampon boots dig through glaciated snow and ice for two hours of rocky ascent. Conquering the first ridge reveals 4,000 feet more incline, eight more hours of intense†¦show more content†¦Ã¢â‚¬Å"When I came down from that mountain, I was very depressed because I had achieved my goal and didn’t have another one,† Kalozdi says. â€Å"I decided that every year I would climb one mountain. At the summit of each one, I’d set the goal for the next year.† Climb she did, year after year, summit after summit. On June 4, 2005, Kalozdi became the only known New Orleans resident—and only the 97th woman in the world—to summit Mount Everest. Three months later, she found herself trapped with her family on the roof of their Lakeview home as Katrina’s waters destroyed everything. But even a natural disaster couldn’t deter Kalozdi, whose passion for climbing pushed her to submit or summit: mountain climbing’s higher elevations by thomas leggett Photos courtesy of Monica Kalozdi and John Church achieve the sport’s ultimate crown, the Seven Summits club. These climbers hold the rare distinction of having reached the highest summit in each of the seven continents: Kilimanjaro in Tanzania, Denali in Alaska, Elbrus in Russia, Aconcagua in Argentina, Kosciuszko in Australia, Vinson in Antarctica, and Everest in Nepal. Still, Kalozdi considers Kashmir’s K2 and New Zealand’s Mount Cook her greatest achievements because of the technical ice climbing required. â€Å"Everything comes down to basic survival,† Kalozdi says. â€Å"It’s great for your body and mind, but for a mountain like Everest, you have to dig down to the very depthShow MoreRelatedshort story1018 Words   |  5 Pagesï » ¿Short Stories:  Ã‚  Characteristics †¢Short  - Can usually be read in one sitting. †¢Concise:  Ã‚  Information offered in the story is relevant to the tale being told.  Ã‚  This is unlike a novel, where the story can diverge from the main plot †¢Usually tries to leave behind a  single impression  or effect.  Ã‚  Usually, though not always built around one character, place, idea, or act. †¢Because they are concise, writers depend on the reader bringing  personal experiences  and  prior knowledge  to the story. Four MajorRead MoreThe Short Stories Ideas For Writing A Short Story Essay1097 Words   |  5 Pageswriting a short story. Many a time, writers run out of these short story ideas upon exhausting their sources of short story ideas. If you are one of these writers, who have run out of short story ideas, and the deadline you have for coming up with a short story is running out, the short story writing prompts below will surely help you. Additionally, if you are being tormented by the blank Microsoft Word document staring at you because you are not able to come up with the best short story idea, youRead MoreShort Story1804 Words   |  8 PagesShort story: Definition and History. A  short story  like any other term does not have only one definition, it has many definitions, but all of them are similar in a general idea. According to The World Book Encyclopedia (1994, Vol. 12, L-354), â€Å"the short story is a short work of fiction that usually centers around a single incident. Because of its shorter length, the characters and situations are fewer and less complicated than those of a novel.† In the Cambridge Advanced Learner’s DictionaryRead MoreShort Stories648 Words   |  3 Pageswhat the title to the short story is. The short story theme I am going conduct on is â€Å"The Secret Life of Walter Mitty’ by James Thurber (1973). In this short story the literary elements being used is plot and symbols and the theme being full of distractions and disruption. The narrator is giving a third person point of view in sharing the thoughts of the characters. Walter Mitty the daydreamer is very humorous in the different plots of his dr ifting off. In the start of the story the plot, symbols,Read MoreShort Stories1125 Words   |  5 PagesThe themes of short stories are often relevant to real life? To what extent do you agree with this view? In the short stories â€Å"Miss Brill† and â€Å"Frau Brechenmacher attends a wedding† written by Katherine Mansfield, the themes which are relevant to real life in Miss Brill are isolation and appearance versus reality. Likewise Frau Brechenmacher suffers through isolation throughout the story and also male dominance is one of the major themes that are highlighted in the story. These themes areRead MoreShort Story and People1473 Words   |  6 Pagesï » ¿Title: Story Of An Hour Author: Kate Chopin I. On The Elements / Literary Concepts The short story Story Of An Hour is all about the series of emotions that the protagonist, Mrs. Mallard showed to the readers. With the kind of plot of this short story, it actually refers to the moments that Mrs. Mallard knew that all this time, her husband was alive. For the symbol, I like the title of this short story because it actually symbolizes the time where Mrs. Mallard died with joy. And with thatRead MoreShort Story Essay1294 Words   |  6 PagesA short story concentrates on creating a single dynamic effect and is limited in character and situation. It is a language of maximum yet economical effect. Every word must do a job, sometimes several jobs. Short stories are filled with numerous language and sound devices. These language and sound devices create a stronger image of the scenario or the characters within the text, which contribute to the overall pre-designed effect.As it is shown in the metaphor lipstick bleeding gently in CinnamonRead MoreRacism in the Short Stor ies1837 Words   |  7 PagesOften we read stories that tell stories of mixing the grouping may not always be what is legal or what people consider moral at the time. The things that you can learn from someone who is not like you is amazing if people took the time to consider this before judging someone the world as we know it would be a completely different place. The notion to overlook someone because they are not the same race, gender, creed, religion seems to be the way of the world for a long time. Racism is so prevalentRead MoreThe Idol Short Story1728 Words   |  7 PagesThe short stories â€Å"The Idol† by Adolfo Bioy Casares and â€Å"Axolotl† by Julio Cortà ¡zar address the notion of obsession, and the resulting harm that can come from it. Like all addictions, obsession makes one feel overwhelmed, as a single thought comes to continuously intruding our mind, causing the individual to not be able to ignore these thoughts. In â€Å"Axolotl†, the narr ator is drawn upon the axolotls at the Jardin des Plantes aquarium and his fascination towards the axolotls becomes an obsession. InRead MoreGothic Short Story1447 Words   |  6 Pages The End. In the short story, â€Å"Emma Barrett,† the reader follows a search party group searching for a missing girl named Emma deep in a forest in Oregon. The story follows through first person narration by a group member named Holden. This story would be considered a gothic short story because of its use of setting, theme, symbolism, and literary devices used to portray the horror of a missing six-year-old girl. Plot is the literal chronological development of the story, the sequence of events

Computer Aided Process Planning free essay sample

Process Planning Products and their components are designed to perform certain specific functions. Every product has some design specifications which ensure its functionality aspects. The task of manufacturing is to produce components such that they meet design specifications. Process planning acts as a bridge between design and manufacturing by translating design specifications into manufacturing process details.It refers to a set of instructions that are used to make a component or a part so that the design specifications are met, therefore it is major determinant of manufacturing cost and profitability of products. Process planning answers the questions regarding required information and activities involved in transforming raw materials into a finished product. The process starts with the selection of raw material and ends with the completion of part.The development of process plans involves mainly a set of following activities; †¢Analysis of part requirements †¢Selection of raw workpiece †¢Selection of manufacturing operations and their sequences †¢Selection of machine tools †¢Selection of tools, tool holding devices, work holding devices and inspection equipments †¢Selection of manufacturing conditions i. We will write a custom essay sample on Computer Aided Process Planning or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page e. cutting speed, feed and depth of cut. †¢Determination of manufacturing times (2) The manual experience-based planning method The manual experience-based process planning is most widely used.It is mainly based on a manufacturing engineers experience and knowledge of production facilities, equipment, their capabilities, processes, and tooling. The major problem with this approach is that it is time consuming and developed plans may not be consistent and optimum. The feasibility of developed process plan is dependant on many factors such as availability of machine tools, scheduling and machine allocation etc. Computer aided process planning is developed to overcome this problems to some extent.

Water Refilling Station Essay Example

Water Refilling Station Essay Purified water is water from any source that is physically processed to remove its impurities. Distilled water and de-ionized water has been the most common forms of purified water. Water can also be purified by other processes like reverse osmosis, carbon filtration, microfiltration, ultra filtration, ultraviolet oxidation, electro dialysis and/or etc. Mineral water is water containing minerals or other dissolved substances that alter its taste or give it therapeutic value, generally obtained from a naturally occurring mineral spring or source. Dissolved substances in the water may include various salts and sulfur compounds. The more minerals in drinking water, the harder it is said to be; water with few minerals is described as being soft. Distilled water is water that has many of its impurities removed through distillation. Distillation involves boiling the water and then condensing the steam into a clean container. A few years ago, there were only a few water refilling plants here in Cagayan De Oro City. Those are of which are still famous to the public like Nature Spring and Wilkins. Wilkins was one of those who didn’t do a good job on capitalizing on their market superiority. Unlike Nature Spring who seems like un-formidable in the market today holding big investments in large companies. The Cagay-anons realized the need for this necessity, entrepreneurs invested on it seeking to get a modest share of the market and looking for different kinds of cracks and niches in the market. This was the start of a very competitive and very aggressive marketing and business war, which one could relate to it as a never ending dog battle. We will write a custom essay sample on Water Refilling Station specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Water Refilling Station specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Water Refilling Station specifically for you FOR ONLY $16.38 $13.9/page Hire Writer As more people entered the market, the more competitive it has begun. Currently, according to the only jug supplier here in Cagayan De Oro, there are already more than 100 water refilling companies here in Cagayan De Oro alone. One of the early people who ventures in this great opportunity was Escanner, Inc. which established Cooldrops. It started out when one of the members of Escanner, Inc. noticed or discovered the opportunity here in Cagayan De Oro City. He then soon recruited more investors for the undertaking of Cooldrops. He then went to Cebu to buy water refilling equipment. He then transported it here in Cagayan De Oro City to a place (building) he canvassed and liked beforehand. As it penetrated it grew and grew the first year. It experienced a boom so big that it had a lot of dealers and customers making the production work overtime and jugs that reached even the Cooldrops parking lot. As many competitors rose and took some customers and dealers from different water refilling stations, Cooldrops became less busy as it was before. And now as we see it, it is still growing, always fighting for a bigger fraction of the market. The Problem General Problem: The Cool Drops business has a low rate of increase of its customers. Specific Problem: 1. They lack in marketing communication. 2. They only have 2 branches located in Patag and Bugo which can affect the distribution process. 3. The competitors have cheaper price. Objectives: 1. To be able to have and choose an effective marketing communication. 2. To be able to create a strategy that can improve the distribution process. 3. To be able to lessen the competition by identifying incentives that is attractive to the consumers. Significance of the study The conceptualization of this marketing research was borne out of a need to determine the causes why a consumer prefers a certain brand over hundreds of products in the market. This study also explains how a consumer becomes aware of a product given the promotional mix which is product, price, promotion and place to choose from. The data to be provided in this study will be useful to Cool Drops and other similar business in positioning their product and to gain competitive advantage in the market. Also, data presented will be useful to a company particularly its product manager wherein it gives insights and advices for new ventures. Scope and Limitations The scope of this study includes the respondents’ awareness of the existence of Cool Drops in the Water industry; brand of water used, promotional medium and included herein are the factors affecting consumer’s buying decisions and creating interest for the product. The coverage of the research done was limited to residents of subdivisions near Cool Drops stations particularly Apovel, Patag and Reyes, Bugo respectively. Specifically, fifty percent ( 50%) of the respondents are exclusively consumers and dealers of Cool Drops and the other fifty percent (50 % )are consumers of other products living near the two outlets. We used the 50 – 50 ratio for fair tabulation. We’ve got two variables, first is the Cool Drops respondents and the other is the respondents from the other brand these two variables are basically the group’s basis for comparison. Research Methodology Research Environment Patag and Bugo were just the two distribution outlets of Cool Drops water refilling stations. We used random sampling for the remaining 50% for the consumers using other brands. It is best applied to closely related houses and a pretty much big population. The Apovel subdivision and Reyes subdivision was actually a good location or community for the survey. It is important for the group to have variations on the respondents regarding the purified water they are using for the comparison of the answers which would be a basis for the group’s recommendations. We used the subdivisions which are near the Cool Drops outlet so that we can identify the problem why they do not prefer their product despite the accessibility of their outlet. Research Respondents The marketing research that the group has conducted is regarding to the Cool Drops business which is a purified water refilling station so basically the respondents would be consumers of purified water. The group also targeted residences, since the said product can be seen mostly at residences. Research Instruments The group is to conduct survey from the selected respondents and so the aterials to be used for the gathering of data are questionnaires. Data Treatment Sample Plan Random sampling was the sample plan that the group had chose for the survey since it shows no bias. In order to use the random sampling we will take a sample from the population basically the group has 2 populations 1st is the population of chosen 48 respondents which are Cool Drops users and another are the chosen 48 respondents which are consumers from the other brand. The group is to collect data on each of the sampled unit and uses these information to extract the pulse of the entire population in general. The group divided to two the total number of respondents which is 96 for a fair tabulation. Sample Size n=  ¬  ¬_1. 96? (5347)_ 10? n=  ¬  ¬_1. 96? (2491)__ 10? n=  ¬  ¬_ ¬Ã‚ ¬Ã‚ ¬___9569. 4___ 100 n=  ¬  ¬95. 6 or 96 respondents Data Gathering Procedure It was mentioned from the previous paragraphs that the materials to be used for the research is a survey questionnaire. The group would distribute the 50% of the questionnaire to the residents within the Apovel and Reyes subdivision regardless of the brand of water they are using. A total of 100 entries would be recorded and interpreted. From those 100 respondents it is subdivided into classifications of water brands, the group would then make an analysis on the different answer and finally to come up into a conclusion which is to be recommended to the Cool Drops. Definition of Terms Brand. The brand becomes the consumer’s simplifier of choice compatibility. Cool Drops. The brand of purified water refilling station that is been used in this study. Promotional Mix. Specific combination of promotional methods such as print or broadcast advertising, direct marketing, personal selling, point of sale display, merchandising, etc, which are used for one product or a family of products. Purified Water. Water that has been sterilized and it is safe for drinking. Refilling Water Station. An alternative source of drinking water supply in the Philippines where consumers refill their kind of brand of bottled water. CHAPTER II Presentation and Analysis of Data Table 1 Profile of Respondents Category Frequency Percentage (%) Age 15 – 19 20 – 24 25 – 29 30 – 34 5 – 39 40 – 44 45 – 49 50 Above 15 23 15 11 8 4 10 10 16 % 24 % 16 % 11% 8% 4% 10% 10% Sex Female Male 51 45 53% 47% The majority age of the respondents are having the ages of 20 – 24 years old with a 24 % and the majority sex of the respondents are females with a 53 %. It only shows that the ages of 20 – 24 years old has the highest percen tage of respondents because when we gave the questionnaires they are the ones that been asked by their parents to answer the questionnaire and the majority of answering the questionnaires are the female. Figure 1 Consumers Awareness about Cool Drops On Figure 1, 61or 64% of the 96 respondents know about the Cool Drop’s water while the remaining 35 respondents does not know the product Cool Drops. Also 13 out of 48 respondents of the other brand know about the product but are not patronizing the product. It only shows that most of the respondents know about what the product Cool Drops is, having the total of 64 %. Figure 2 Usage of Cool Drops 48 or 50% of the 96 respondents are using Cool Drops and a same percent of 50% from the respondents who do not use Cool Drops. We used the 50 – 50 ratio so that we will be able to compare the other brands from Cool Drops. Figure 3 Different Brands of Commercial Water Different brands of water from the 48 respondents are shown on Figure 3. Most of the respondents are using the Aquasoft with a percentage of 16% followed by Aquabest and Nature Spring both having the percentage of 8%,while 10 out of the 48 respondents did not indicate the name of brand that they are using. It shows here that among the respondents who did not use the Cool Drops brand are majority using the Aquasoft brand who is one of the leading brand of purified water here in Cagayan de Oro City. Figure 4 Brand Recognition Based from the graph above Cool Drops’ consumers were able to know more about the product from referrals with a percentage of 55% followed by the flyers 32% and lastly the media with a 26%, while the other brands were able to know more about the product from the media with a percentage of 74% followed by flyers with 68% and lastly the referrals which is 45%. It shows here that the other brands used media since it has the highest percentage and since most of the people are fond of watching TV, listening to radios nd other means of media while Cool Drops only depends on referrals as shown in the figure above. Figure 5 Best Way to Know the Product Based on the results the respondents chose the media as the best tool to know about a product, followed by referrals and lastly flyers. For them it is best for a business firm to advertise their product through radios, televisions or other mediums of media. Figure 6 Type of Consumers For Cool Drops most of its consumers belong to the dealer with a 67% of the total result. They’ve got less of walk-ins and home deliveries since their location is not that accessible. While the other brand has a 71% of their walk-in consumers since some of the other brands indicated have many branches or the location of their branches are accessible to the consumers. Figure 7. 1 Delivery Time of Cool Drops Figure 7. 2 Delivery Time of the Other Brands Most of the Cool Drops users have a delivery time of 1hr and above which is less advantage compared to the other brand that got a 30min-1hr of delivery. It is also to be considered how accessible the outlet would be that dealers could be able to deliver it on time or much early. Since Cool Drops does not have enough man power for deliveries and a few outlets for distribution more or less they would really consume hour/s before they could actually deliver the water. Figure 8 Water Consumption in a Week Based from the graph, most Cool Drops’ consumers usually pay P500 and above since most of their customers are dealers which usually order a huge quantity of gallons of water, while most of the customers of the other brand are walk-ins which usually spend P200 below in a week. Figure 9 Brand Usage in Months or Year/s 4% of the Cool Drops customers are using the product more than a year and 83% of the customers of the other brands are using the product for less than a month. Figure 10 Services Offered As shown on Figure 10 most of the services performed by the Cool Drops is a door-to door delivery which has 49% of the total result. While most of the other brand gives incentives to their customers as their form of service. Also 3 out of the 96 respondents w ere not able to give specifications on the kind of service they received from the business. Figure 11. Ratings of the Services Offered by Cool Drops Figure 11. 2 Ratings of the Services Offered by Other Brands Most of the respondents from other brands rated 7 and 8 for the services while the Cool Drops customers, rated on 9 and 8 which are a bit higher compared to the ratings from the other brand. The Cool Drops has more numbers of loyal costumers based from the interview that’s why the business got big ratings from them. Another thing was that most of these respondents that gave a high rating are probably located near the outlet that is why it ould just took a little time for them to receive the water. Figure 12 Consumers who received and who haven’t received incentives As shown on Figure 12 above, Cool Drops does not give much incentive to their customers because they focuses mainly on the quality of their product which is the only thing that they have to attract con sumers. Also Cool Drops give out discounts to those who ask for it. While compared to the other brand they’ve got a big percentage of giving out incentives. Figure 13 Incentives Received As observed from the graph Cool Drops incentives are more from the giving of discounts while the other brands are on giving of water dispenser. Specifically most of the Cool Drops consumers are dealers so having incentives such as discounts is applicable in that kind of consumer. Now for the other brands most of their consumers are walk-ins and home delivered that’s why a water dispenser would be a good incentive for them. Figure 14 Accessibility and Inaccessibility of Outlets Many respondents answered â€Å"NO† for the accessibility of the Cool Drops’ outlet which is a big different from the answers of the other brands users. It has been mentioned that Cool Drops only got 2 outlets all over the city so the accessibility of an outlet also depends on how many are the outlets, the lesser the outlet the harder for the consumers to have an easy access towards the station. Figure 15 Buyer’s Motivation towards the product Based on the data on Figure 15, most of the respondents in general answered quality followed by price then the services. Thus, they prefer quality when it comes to their water than price and services because they are into their safety specially those families who have children. CHAPTER III Conclusion and Recommendation Water refilling stations are becoming popular nowadays. Some are at the top of their game and some are just starting out. Cool Drops, which has been in the market for roughly 7 years still has a difficulty in connecting to other consumers aside from those who are already patronizing their brand. So, we conducted surveys in areas that are near their stations. The main purpose for the survey is to identify what Cool Drop needs to do in order to gain more customers. After doing the surveys, we were able to differentiate the techniques of Cool Drops and other brands on how they would market their own product to new consumers. Base on the survey results many consumers answered that a product would be best advertised by using media (TV, Radio, and etc. ). We recommend that Cool Drops needs to advertise their brand by using the media (TV, Radio, and etc. so that their product will be more expose in the market. According to our survey, we found out that majority of their customers are dealers and home delivery and their deliveries always comes after 1 hour and 30 minutes. We recommend that they should deliver all their water with a less time as possible to prevent the costumers from waiting in a long time through efficient use of their manpower thus creating a strategy that would improve their delivery schedule for their routes that would cater all the deliveries quickly. Bibliography Books Go, Josiah. Fundamentals of Marketing in the Philippine settings. 30 Narig St. , Veternas Village, Project 7, Quezon City, Philippines. Design Plus. January 2007 Riga, Poter. A Study on the Establishment of a Consumers Cooperative at the Mindanao State University, Marawi City. 1993 Burns, Alvin C. Bush, Ronald F. Marketing Research: Online Research Applications. Pearson Education. Prentice Hall. 2004